WWE is planning to have John Cena appear on RAW, billed as his Mexican cousin "Juan Cena."
The plan as of this week was for Cena to continue working RAW live events and TV tapings under the Juan gimmick. The idea is that Cena will wrestle under a mask and continue the feud with Wade Barrett, until Barrett lets "John" return.
WWE officials are worried that ratings will tank without Cena on TV.
source: wrestling observer newsletter
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