Anything and Everything about the Cerebral Assassin - Triple H. News on Professional Wrestling and the Independent Circuit
May 5, 2011
McMahon Conference Call - new WWE TV Network "hybrid" format, WWE to debut new programming soon, more content updates
The biggest news coming out of WWE's quarterly conference call with investors is WWE outlining a revised plan for the proposed WWE TV Network. The current goal is to form a "hybrid" network incorporating a traditional TV distribution model with online/mobile distribution.
No timetable has been established on when the Network could roll out, but WWE has previously said 2012 is their target year.
WWE CEO Vince McMahon said they've had "very favorable reception" to the traditional TV distribution model, but the Network will likely be a "flexible hybrid" working with the likes of Netflix or distributing on Apps because the opportunities to derive revenue come from "so many different directions."
WWE CFO George Barrios said the exact manifestation of the Network is "to be determined," but they're looking forward to making use of their expansive video library to make up a good portion of the programming.
Aside from the Network plans, McMahon noted WWE will be rolling out "new live event programs" in the "not too distant future" with their current TV partners. He added it "won't be too difficult" to find a home for their expanded programming line-up.
There's also NXT and Superstars, which WWE management noted in two separate instances during the conference call they're evaluating the future of where to air those shows. With NXT off the air for two quarters now, WWE has not been collecting a licensing fee domestically, which is impacting revenue.
-- Returning to the "hybrid" Network plans, WWE CFO George Barrios said the company believes they're in an "ideal, strategic position" to take advantage of distributors such as Amazon seeking out content to distribute because WWE creates and own their own content.
"There's a land grab for content right now," Barrios said. He added WWE believes they're in a position of strength to take opportunities that are presented to them.
One of the reasons WWE slashed their dividend - besides simply stabilizing the company's operations - was to free up more cash to invest in TV production/facilities. Barrios noted WWE has already invested $4 million in expanding this area. Now, they're looking to invest $4-5 million to continue building the infrastructure for the Network.
source: pwtorch.com
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