Programs from World Wrestling Entertainment like “SmackDown” and “Raw” are headed to the Chinese. Linda E. McMahon, the company’s chief executive, said that she recently returned from two weeks of travel from Hong Kong to Beijing and several points in between, meeting with broadcasters, advertisers and government officials.
She also officially opened a W.W.E. office in Shanghai. “We are looking at China as an incredible marketplace for us,” she said...More?
source: www.nytimes.com
August 20, 2007
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