Shane McMahon's Company Hires Former WWE Employee

Shane McMahon's company, YOU On Demand, issued a press release announcing two new hires to its management team. One of them, Lisa Richards is a former WWE employee:

Lisa Richards has joined the Company as Senior Vice President of Distribution & Marketing. Ms. Richards is a seasoned executive in the cable industry with over 15 years of experience managing distribution and marketing for both the U.S. and international markets. For the past six years, she worked for World Wrestling Entertainment (WWE), where she managed distribution and marketing for WWE's subscription video-on-demand service, WWE 24/7 and WWE's pay-per-view services. Prior to WWE, Ms. Richards served as a Senior Director at the Starz Encore Group where she managed sales, marketing and point-of-sale activities for the Starz Super Pak, Starz on Demand, and STARZ! HD Premium Movie Services. Before joining Starz Encore Group, Ms. Richards was at In Demand where she oversaw sales distribution and promotional efforts for Pay-Per-View in the United States.