Youku, China's No. 1 video site, signs deal with Warner Bros.
Youku Inc., China’s top online video site, said Tuesday it had signed a deal with Warner Bros. to stream hundreds of the studio’s new and old movies.
Youku will receive up 450 new and old Warner Bros. titles including the “Harry Potter" and “Lord of the Rings” series with Chinese subtitles costing between 77 cents and 46 cents depending on how recent the film is...More?
The deal follows another first ever venture for a major studio when Warner Bros. said two weeks ago it would offer its content to Chinese cable television users. The studio's joint venture in China, CAV Warner Home Entertainment, struck a deal to distribute its movies with technology provider You On Demand Media - Shane McMahon's company. You On Demand has an exclusive, 20-year joint venture partnership with China Home Cinema, the pay-television arm of that country's CCTV-6 network. You On Demand now has to sign up cable operators to carry the new service.
source: latimes.com
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