Just days before it came out that the WWE Network may end up with a HBO-style model, sources close to the Network revealed that the new direction might just be a Hulu channel instead.
The idea would be that the Network launches on Hulu and in a few years, if things turn around with the economy and cable industry, then maybe the Network could jump to basic cable like WWE originally planned. Unlike current plans, which would involve considerable outlay on WWE’s part, the Hulu idea would see Hulu paying WWE seed money for the channel – rumored to be tens of millions of dollars.
source: fw4online.com

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