ESPN is reporting that WWE will be rolling out a new business model around its four annual major events – Royal Rumble, WrestleMania, SummerSlam, and Survivor Series.
Beginning with WrestleMania 33 in April of next year, WWE will bring all their shows – NXT, Raw, and Smackdown – in the same city of the particular pay-per-view, with fans able to purchase a complete package of tickets for all the shows.
WWE already did this for SummerSlam in Brooklyn and will be doing the same for the Survivor Series in Toronto. Merging all the shows in the same city and the same arena (apart from WrestleMania) will also bring down the cost as the sets only have to be assembled once, rather than different arenas on different days.
The WrestleMania 33 week will have the Hall of Fame, NXT, Raw, and Smackdown all at the Amway Center. This will be the first time that Smackdown will be held in the same WrestleMania host city.
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